10 Years of your fav Social Media Manager
Aswin Lutchanah, Your Favourite Social Media Manager
On 3 August 2015, I walked into the 15th floor of the Maison du Savoir and stepped into a role that didn’t exist before, as the very first Social Media Manager of the University of Luxembourg.
I had no idea that one day I’d look back on 10 years of digital storytelling, daily rituals, heartfelt messages, and a global community that grew from a few thousand to hundreds of thousands.
This is not just a milestone. It’s a bond.
To mark the occasion, I shared a 2-part story on LinkedIn. I’m embedding them below.
More to come though … Stay tuned!
First LinkedIn post
Today is a very special day. 🤩
And for a very special day, you celebrate it in a special way. 🔥
🎉 I’m celebrating 10 Years as the Social Media Manager of the University of Luxembourg! 🎂
Feeling grateful to all those who’ve made this work milestone so meaningful.
Second LinkedIn post
Third LinkedIn post
👀 Stay tuned for the final part on Sunday, 10 August 2025 on my LinkedIn profile.
I’ll be sharing one big secret about social media, and a few lessons I’ve learned (and unlearned) along the way.
💛 Thank you
To everyone who has been part of this journey, whether we’ve shared a message, a meeting, a meme, or a moment: thank you. This decade has been full of meaning because of you.
Smile. Create. Inspire. 💛
— Your fav Social Media Manager ☀️
About The Author
Aswin Lutchanah
Hybrid Social Media Manager with over 9 years of experience specialising in Social Media. Experienced with all aspects of Social Media Management. Having a Master degree in Computer Science, I have an in-depth knowledge of the digital world including Social Media, Community Management, Social Media......